The Houston Texans have recently unveiled a new rebrand, including new uniforms and helmets, in anticipation of the upcoming NFL season. The franchise took advantage of a new NFL rule allowing teams to have up to three different helmets, leading to a fresh look for the Texans.
This rebrand was a result of extensive feedback from over 10,000 surveys and 30 focus groups, with fans asking for a more “H-Town” look. The alternate uniform and Color Rush option are aimed at honoring Houston’s culture, with changes including a new jersey font, shoulder striping, and a new logo on the helmets.
The Texans are the first team in the NFL to introduce a new logo on their alternate helmet, sparking excitement among fans and the H-Town community. The team will be sporting their new look in the 2024 season, with hopes that it will help them reach new heights on the field.
Will the fresh rebranding translate to success for the Texans in the upcoming season? Only time will tell, but for now, pride and excitement are running high among fans and the community. Stay tuned to see how the Texans fare with their new, revamped look on the field.
